The Home Co. EG – Headless Furniture E-Commerce

Headless e-commerce for a luxury furniture brand, pairing a premium Next.js frontend with Shopify’s Storefront API.

Description

A headless storefront for The Home Co EG that blends a premium, performance-oriented Next.js frontend with Shopify Storefront API.

Objective / Aim

Deliver a flexible, high-performance e-commerce experience that internal teams can manage without developer intervention.

Role & Responsibilities

Owned architecture and implementation; integrated Storefront API (GraphQL); configured multilingual SEO; managed VPS security & deployments; delivered pixel-perfect layouts.

Features / Implementation

Full e-commerce workflow; GraphQL product/collection data; collection filters; metaobjects-driven marketing content; SEO-first structure; performance-focused frontend.

Challenges & Solutions

Balanced rich visuals and animations with strict optimization budgets to keep load times low on all devices.

Impact / Results

Modern headless architecture ready for launch; enables teams to manage content and campaigns; elevates digital brand presence.

Future Plans

Production launch; project-based showcases; personalization & analytics; marketing automation extensions.